
Wine & Spirits
Nio walks a shopper through pairing a Cabernet for a holiday dinner, then suggests a value-tier alternative for the everyday bottle.
AskNio puts your best product expert — multilingual and always on — in every aisle, every shift. Kiosk or QR. Voice or text. No app, no login, no Phase 1 IT project.
Built for specialty retail chains where buying decisions are complex, information-led, and staff knowledge makes the sale.
2026 Design Partner Cohort · 5 chains
A premium case selection. The right plant for a full-sun, clay-soil spot. The right food and gear for a new puppy. A first serious cookware-set decision.
These are the questions that decide a high-intent sale.
When your floor is stretched — or the nearest associate is new — the shopper can't get a confident answer. So they give up, walk out, or Google it. And it rarely shows up in your POS data.
Product expertise is uneven across locations, shifts, and seasons.
Saturday is when buying intent peaks and expert coverage thins.
AskNio protects the moment before the sale is lost.
Nio answers the question in the aisle, within approved boundaries, and flags the revenue-risk signal before the shopper walks out.
For regulated categories, Nio educates and compares — and routes age-, safety-, or policy-sensitive decisions to your team.
productivity lift for less-experienced staff using a conversational AI assistant. The gains land on your newest sellers.
Brynjolfsson, Li & Raymond, Quarterly Journal of Economics, 2025
Lowe’s reports shoppers who engage its AI advisor online convert more than twice as often. AskNio brings that guided-assistance pattern into the aisle.
Lowe’s CEO, Q3 2025 earnings call
of shoppers want generative AI built into their shopping experience.
Capgemini Research Institute, 12 countries, 2024
External studies and retailer disclosures shown as category proof points, not AskNio performance claims.
For Walmart, Target, Home Depot, Lowe's, and Bunnings, AI assistance on the retail floor is a multi-year build with dedicated AI teams. AskNio brings the same guided-assistance pattern to multi-location specialty chains — live in days, not years.
A voice assistant rolled out to 5,000+ U.S. stores to give associates instant answers on the floor.
A generative-AI assistant in nearly 2,000 stores, built to make team members’ jobs easier, not replace them.
Generative AI that answers project questions and points shoppers to the right products and add-ons.
An AI advisor built with OpenAI for real-time project guidance. Engaged shoppers convert more than 2×.
An agentic AI shopping assistant rolling out as Australia’s first major retailer to do so.
The common thread: technology to back staff, not replace them. AskNio is that pattern, built for chains that can't spend years building it themselves.
Hear how Nio handles everyday questions and keeps context. A few store types shown — the same advisory works across specialty retail.

Nio walks a shopper through pairing a Cabernet for a holiday dinner, then suggests a value-tier alternative for the everyday bottle.

Nio compares knife sets, cookware materials, induction compatibility, appliance features, warranties, and care items.

Nio explains novel proteins to help a puppy with sensitivities.

Nio helps a customer pick the perfect drought-tolerant plant for California's full-sun summer heat, and walks them through soil, watering, and fertilizer.
AskNio is a voice product expert that lives in your aisle. Not a chatbot bolted onto your website. Shoppers talk to it the way they'd talk to your best floor associate. Nio answers in their language, within your brand boundaries, and hands the decision back to your team when judgment is needed.
Grounded in your training playbooks, catalogs, and brand voice. Not a generic search tool.
Sends the remaining decision point and prior context to your team. Nobody starts over.
Absorbs the repetitive demand that hits your floor during seasonal peaks and Saturday rushes.
It makes your newest, least-experienced sellers as good as your best ones — and keeps your experts free for the conversations that actually need them.
A new casual hire can answer like a veteran from their first shift. Nio carries the product knowledge it takes years to build.
In the largest field study of a workplace AI assistant, the whole team got +14% more productive — and the least-experienced workers far more. It lifts the bottom, not the top.
Nio hands the decision and full context to your team at the counter, where the upsell, the loyalty points, and the relationship happen.
Field study: Brynjolfsson, Li & Raymond, “Generative AI at Work,” Quarterly Journal of Economics, 2025 (5,000+ frontline workers).
Hearing your category? The 2026 cohort is capped at 5 chains.
Request a pilot reviewBoth surfaces support voice and text. Same brand voice. Same staff handoff destination.

A purpose-built touchscreen kiosk at high-traffic zones. Voice for hands-full consultation. Text for quieter moments. Staff handoff with full conversation context.

Scan, talk or type. Private help in the aisle, on the customer's phone. No app, no account. Staff handoff with full conversation context.
Designed for loud aisles, seasonal peaks, and consistency across stores.
Tuned for the noise floor of a working specialty store. Music, conversations, foot traffic. Voice falls back to text when needed.
One conversation, every aisle. A shopper scans at the entrance, asks a question, walks to the back of the store, asks another. Same conversation, all the way through. No restart, no rescan.
Spanish, Mandarin, Tagalog, Vietnamese, and more. Same store, same Nio, whichever language the customer brings. Configurable per location.
Optional per store. Shoppers won't talk to a screen. They will talk to a person. When enabled, Nio appears on the kiosk as a friendly, on-brand presence, not a chatbot box.
Three phases. From signed agreement to first live aisle.
New stores live in two business days. No custom model training required. No integration sprint for Phase 1. No six-week deployment.
The big chains spend years and a dedicated AI team building this. You go live in days, with near-zero IT lift.
Your product catalog, care guides, and brand rules.
Answer boundaries, escalation rules, regional voice.
Kiosks mounted, QR codes live, reporting on.
Phase 1: in-aisle product expertise. Phase 2: integrations mapped from pilot data.
Kiosk or QR · Text or talk · 2026 cohort opening
Here’s what we keep (and what we don’t).
Voice is converted to text in real time. We don’t store raw audio recordings.
We keep only what’s needed to keep the conversation smooth, then use anonymized patterns for reporting.
Turn conversations into follow-ups, only when shoppers opt in.
No account required to start.
We don't sell data. No ads. No creepy tracking.
Built for operators who need controlled rollout, clear boundaries, and measurable pilot learning.
“Is this just a chatbot?”
No. Nio is an in-aisle advisory layer with kiosk and QR access. Voice and text, grounded in your product knowledge, with built-in staff handoff.
“How is customer data handled?”
Conversations are processed live, then aggregated into anonymized patterns for your insight reports. No audio stored. No individual tracking. Your catalog and brand knowledge stay scoped to your tenant.
“What's the IT lift on our side?”
None for Phase 1. We handle ingestion, tuning, kiosk provisioning, and QR rollout. Phase 2 integrations are scoped from pilot data, with no surprise infrastructure asks.
“How does Nio handle regulated or sensitive questions?”
Nio follows retailer-approved boundaries. Product education stays with Nio. Age verification, medical questions, and policy exceptions route to staff.
2026 Design Partner Cohort · 5 chains.
“Technology shouldn't replace the human touch; it should protect it. I built Nio so expert staff can stay focused on the high-value relationships that make specialty retail worth visiting.”
15 years of engineering leadership at LinkedIn. Co-founder and CTO at Omlet Stack. Connect on LinkedIn →